Talk to customers
like you know them.
Because you do.

Turn hard-earned customer data into hard-working texts and email marketing.

Why Klaviyo

265K+ businesses of all sizes rely on Klaviyo to help them grow.

We help businesses of every size — from entrepreneurs to iconic brands.

Klaviyo lets you deliver amazing experiences across email and other owned channels.

Klaviyo helps businesses own their marketing. Despite the amount of information consumers and businesses share with each other, most of the emails and experiences businesses deliver do not use that data.

Customer-centric businesses know the experiences they want to create, but earlier technologies haven’t been able to deal with the scale or real-time nature of information. As a result, businesses have to depend on advertising and other growth channels outside of their control.

Making it possible to store all of a business’ customer data in the same system that delivers experiences to customers, allows new experiments and businesses to get off the ground and existing companies to grow faster in ways they control.

Some of the key benefits you get with Klaviyo

Fast integrations that still pull in rich customer data

Klaviyo is built from the ground up to pull in data and make it actionable. Our deep integrations with ecommerce platforms like Shopify, Shopify Plus, BigCommerce and Magento are easy to combine with data from other marketing tools to form a single cohesive view of any contact. Using your own homegrown system? No worries – our API will get you started.

Segmentation possibilities to unleash your imagination.

There’s no easier way to increase your marketing ROI than segmentation whether it’s based on behavior, properties, or engagement with previous campaigns. Want to look at who spent more than $1,000 in the last 6 months? Done. Tailor a Customer Audience for Facebook? Too easy; just use our Facebook integration. Targeting left-handed dentists in Georgia who purchased last week? A bit extreme, but technically possible.

Import your lists in minutes, then set up sign up forms & popups to keep it growing.

Have an existing list with another ESP? Import your contacts directly from MailChimp, Campaign Monitor, ExactTarget, Constant Contact and others.

Drowning in spreadsheets? Turn an excel file into a segmentable audience using our import wizard. Then set customizable sign up forms to get future contacts pulled directly into Klaviyo.

Embed on your site and use popups or fly outs that appear after people have been on your site for a while.

Email content creation made easy.

Just tell Klaviyo your font and brand colors and we’ll automatically apply them to built-in workflows and default templates. You can also upload your own templates; customize pre-built templates from our library; or upload your own designs.

When it comes time to design emails for specific campaigns and flows – our drag and drop editor combined with powerful personalization features makes content creation… dare we say it… pretty fun.

Track website behavior and open up a new world of targeting possibilities.

All it takes is a few lines of code placed on your site and voilà!

Enter a world of targeting possibilities.

Klaviyo’s web tracking lets you know what your customers are doing on your site, so you can launch a campaign to people who haven’t stopped by recently; get in touch with people who have looked at a product but didn’t buy; segment based on people who are frequent visitors, and much more.

Measure what’s important. Not just what’s there.

Because Klaviyo is integrated deeply with your ecommerce platform and sends your emails, you’ll know exactly which email drove the purchase of which product for accurate results – fast.

No deterministic modeling. No back of the envelope estimates. No deduplication and Excel voodoo.

Just cold, hard facts.

Integrations

Pull in unlimited real-time data from just about anything in your marketing stack.

The more data you integrate, the more audience insights and personalization possibilities you’ll discover.

Get started in minutes with native integrations

Forget complicated setup. Dive in on day one with robust, ready-to-go integrations that pull in all your data from top ecommerce platforms and marketing tools. And don’t hold back: With Klaviyo, you can integrate as much data as you want, with no limitations or hidden fees.

View full integration directory.

Connect custom platforms and more with direct integration

Looking to sync data from a custom ecommerce platform or software that isn’t in our integrations directory? Klaviyo’s open API gives you the flexibility to create direct integrations with just about anything that exports data.

Customer Stories

Frankies Bikinis

Learn how Frankies Bikinis uses back-in-stock emails and location-based segmentation to reach their customers with the right marketing messages and grow their brand.

Hylette

Learn how HYLETE scaled their brand using surveys and segmentation to send customized messages to their audience.

Beardbrand

Learn how Beardbrand thinks about using content to scale their brand from founder Eric Bandholz.

Ready, Set, Grow

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